Want more sales? Of course you do. Every company in the world has people working on ways to find more leads and close more deals. But some companies are turning to a new approach: Artificial Intelligence (AI).

Many companies use software to schedule meetings, write and send emails, organize contacts, remind sales team members about outreach, and more. AI can go beyond those efforts to help your sales team become more effective.

1.) Help close.

Certain behaviors close deals, and AI can help find them. Software can tell you which of your team members are closing the most deals, of course. Maybe you then study what that person is doing so other team members can follow suit. But AI can take this action to a new level, recording calls and gathering emails to identify exactly what language or action is closing deals -- not just for one customer, but for different types of customers.

2.) Train the team.

Sales must be taught as both an art and a science. Sales managers are often too busy to train their teams, but studies show reinforced training over time creates the most high-performing employees. AI programs can assist with training at various stages. (While not paired with AI, Walmart is using Virtual Reality, training team members by simulating real-world experiences.)