In a past consultation paper, NBN Co floated the idea of raising the prices for Australian broadband users based on the type of data they were using rather than the amount. This was dubbed the ‘Netflix tax’ by critics, as it was predominantly targeting streaming media usage. 

The proposal was met with wide backlash and considered an attack on net neutrality, but NBN back-pedalled on the seriousness of the proposal, claiming that its wording didn’t specify whether it was a price increase or decrease for such usage.